Cisco powers the world’s most connected places
In recent years, the need for robust and reliable high-speed Wi-Fi in sports and entertainment facilities has grown significantly. Wi-Fi networks offer a number of opportunities to improve expected experiences and increase operational efficiency for venues, but they also present challenges. It is critical to deploy a Wi-Fi network that can meet the growing expectations of fans while keeping total cost of ownership under control.
Here are some of the opportunities Wi-Fi brings to sports and venues:
Improved guest experience
Over 82% of sports fans report using their mobile phones in some way during a live professional sports gameent. Keeping fans connected and engaged by providing a more convenient and personalized fan experience through technology is essential in today’s event experience. Tea experience on site it needs to compete with the increasingly attractive viewing experience at home. Fans expect seamless mobile ticket entry, the ability to check fantasy and sports betting apps in real-time, and easy social sharing. In addition, interactive services such as food ordering, wayfinding maps, real-time playback and merchandise promotions add a level of personalization that guests value and keep them coming back.
Operational efficiency and lower total cost of ownership
Innovative Wi-Fi networks bring significant benefits to venues by increasing operational efficiency and reducing total cost of ownership (TCO). With improved data rates, increased capacity and lower latency, the technology’s ability to handle higher device density ensures smooth operations during large events, minimizes downtime and improves the customer experience. In addition, energy-saving structures reduce energy consumption and help stadiums lower operating costs in the long term. With faster troubleshooting, more seamless device management, and the ability to support a wider range of IoT devices, improved Wi-Fi networks allow stadiums to optimize their infrastructure and reduce maintenance costs while providing a superior, modern experience for everyone.
Higher sales and business growth
Wi-Fi networks offer new monetization opportunities such as digital advertising and promotions based on user data. The NFL has 32 teams generated an estimated $2.35 billion in sponsorship revenue last season it was 15% more year-on-year. As the gaming experience continues to evolve with technology, so do the opportunities for sponsored assets and content.
Wi-Fi 6E
Our best-in-class portfolio has supported successful deployments in sports, media and entertainment for over 15 years. In addition to wired and wireless networks, we offer collaboration tools, comprehensive cybersecurity and management solutions that provide better visibility and automation. This ensures a more secure, consistent and scalable infrastructure that is easier to manage, more flexible and more resilient than ever before.
We’ve just added a Wi-Fi 6E solution tailored for high performance in sports and entertainment to our portfolio. Our access points use Wi-Fi 6E technology with versatile hardware options to suit different site configurations.
- Catalyst IW9167E-STA Heavy Duty Access Point: Equipped with a Wi-Fi 6E 75° broadband outdoor directional panel antenna, ideal for railings and short-range overhead placement.
- Catalyst IW9167E-STA2 Heavy Duty Access Point: It features an outdoor directional Wi-Fi 6E panel antenna with a narrow 35° beam, ideal for medium to long range deployments.
- Catalyst IW9167I Heavy Duty Access Point: It comes with a Wi-Fi 6E omnidirectional antenna, suitable for areas close to seats or where overhead mounting is limited.
Tea The Denver Broncos have implemented our Wi-Fi 6E solution throughout the stadium, allowing fans faster internet to watch games, share pictures, videos and more during events.
Learn more about our solution here.
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